President, McCann Worldgroup
Luca Lindner is President of McCann Worldgroup.
In 2012, Luca was named President of the Americas, Middle East and Africa for McCann Worldgroup and added the title of Office of the Chairman. He was given a broader mandate within the company, adding significant geographic responsibilities and full oversight of McCann Erickson Advertising.
Luca became President of McCann Worldgroup, Americas, in 2012, and was the first executive in the company’s history to head both North America and Latin America, which together represent McCann Worldgroup’s largest region in terms of both geography and revenue. The appointment recognizes Luca’s ability to navigate the complex needs of large multinational clients, as well as the increasing mobility of opportunities and talent across the Americas. Luca began with McCann as Regional Director for McCann Latin America/Caribbean and in 2011 added oversight of the Middle East and Africa to his responsibilities. In this multi-regional role, he drove remarkable innovation and growth on behalf of the agency’s roster of blue-chip clients, and under his leadership, the creative and professional reputation of McCann throughout Latin America has flourished, as have business results.
For two years prior to joining Worldgroup in 2004, Luca was Vice Chairman of Leo Burnett EMEA and President of Burnett's Fiat Coordination Centre, a fully integrated group. Earlier, from 1998 to 2001, he was CEO of the Conquest & Red Cell Network in Europe and for the previous four years President of both Conquest Italy and its dedicated Alfa Romeo Worldwide group. He began his agency career at TBWA in Paris, subsequently become Managing Director of TBWA Rome and Client Service Director of TBWA Italy. Additionally, he founded and was CEO of Transatlantic/TBWA.